(Mic.gov.vn) – Deputy Prime Minister Tran Hong Ha has just signed Decision No. 348/QD-TTg dated April 6, 2023 approving the Strategy "Converting newspaper digital numbers to 2025, orientation to 2030".
Digital transformation of newspapers aims to build press agencies in a professional, humane and modern direction; perform well the mission of information and propaganda to serve the Party's revolutionary cause and the country's innovation cause; ensuring the leading role and direction of public opinion, maintaining information sovereignty in cyberspace; effectively innovate the reader experience; create new revenue sources; promote the development of the digital content industry.
100% press agency brings content to digital platforms
The goal is that by 2030, 100% press agency will bring content to digital platforms (prioritizing domestic digital platforms). 90% press agency uses an analytical platform, centralized aggregated data processing, and applies artificial intelligence to optimize operations.
100% press agency operates and operates a converged editorial model and models consistent with the development of advanced science and technology in the world, producing content according to digital journalism trends.
Press agencies optimize revenue sources, of which 50% press agencies increase revenue by at least 20%.
To achieve the above goal, the Strategy proposes key tasks and solutions such as: Raising awareness, strengthening propaganda; Review and improve legal regulations; develop digital press products; digital platform development; develop and improve the quality of human resources; Strengthen international cooperation and learn from the experiences of countries with strongly developed digital journalism.
Develop high quality digital journalism products
Regarding the development of digital journalism products, the Strategy deploys the design and creation of new information product models on different platforms to increase interaction with readers and distribute information content faster. , broader and more precise according to readers' needs; develop high-quality digital journalism products, effectively innovating readers' experience; Build product and service packages suitable for each target group of readers.
To develop the digital platform, the Strategy builds tools for collecting and processing data, evaluating, forecasting, monitoring and supervising journalistic quality; Build an index to evaluate the maturity level of digital newspaper transformation; promote the formation and development of the national digital radio (online) platform and digital television (online) platform; electronic journalism platform.
Promote the development of digital platforms for press agencies to distribute press content and share press data; Encourage press agencies with sufficient technological and financial potential to build their own platforms to meet digital transformation requirements.
Support press agencies to promote the application of information technology in management and operations through the application of electronic editorial management platforms at press agencies; Research, develop and apply technology in digital transformation in the field of journalism through key national science and technology programs./.
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